The Evolution and Importance of Advertising
Using the APA writing style (6th Edition) and a minimum of three scholarly resources, two of which must be from the Ashford University online library, construct a three-to-four page paper based on the following questions/issues:
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a. How has advertising evolved into its current state?
b. Describe changes taking place in today’s advertising industry.
c. Describe how a target market helps the manager in an advertising plan.
d. What role does economics play in advertising?
***MUST USE OWN WORDS NO PLAGIARISM***
Here are the two articles from the library:
The third resource is your choice but it has to be similar to what you have from the last two resource.
