Use the same product and organization you identified in your Week 3 Strategy and Positioning Paper.
********* Apple White Board ********
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Write a 1,750- to 2,100-word paper that includes:
- A description of how your marketing efforts and marketing mix will change with each phase in the product life cycle
- The packaging you will use for your product or service and how it will add value – My part of the paper….
- The appropriate pricing strategy for your product or service and the price you will set at launch
- The channels of distribution you will use to sell your product along with a description of how each channel partner will add value
Include at least four sources of research that support your analysis
My part that I have to work on is the packaging part of this paper and it only has to be 400 – 450 words.
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