Need business and finance help with a Business Plan
Imagine that you work as a project manager for a company that buys and sells used textbooks. The main sales channel is a Web application. A few customers have requested the creation of a mobile application with the ability to scan barcodes. The CEO wants you to prepare a formal business case before a decision is made on whether or not to build the mobile application. ;
For this activity, you are free to draw assumptions on the company structure, costs, goals, and key performance indicators (KPIs). However, you must clearly document each if assumed. ;
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Write a two to three (2-3) page business case in which you:
- Examine measurable organizational value (MOV). Identify areas of impact, the desired values, and a time frame for achievement.
- Suggest at least two (2) alternatives to developing a mobile application. Justify the consideration of such alternatives.
- Analyze the feasibility of developing the mobile application and your suggested alternatives.
- Define the cost of ownership of the mobile application.
- Define the benefits of ownership of the mobile application.
- Predict the return on investment (ROI) of the mobile application and your suggested alternatives. ;
- Identify risks associated with developing the mobile application.
- Propose a final recommendation of whether or not the organization should develop the mobile application or one of your alternatives.
- Use at least one (1) quality resources in this assignment. ;Note: Wikipedia and similar Websites do not qualify as quality resources.
Your assignment must follow these formatting requirements:
- Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format.