Marketing is Everything notes, marketing assignment
Format:
Two-page maximum, single space, business block, justified margins, 10-point font
OUR PROCESS
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APA bibliographic citation of the work as your ‘title’
Your name, course, section number and date at the upper right
Content:
Central theme – identify author’s main lesson/argument – what is the author(s) teaching us
Critical analysis – evaluate the lesson/argument – strengths/weaknesses – considering pointing to a frame of reference in your own life or your training in the subject
Main takeaways – so what and now what? How do we best apply the knowledge from this article/book?
Absolutely no plagiarism!!!!!!!