Best writers. Best papers. Let professionals take care of your academic papers

Order a similar paper and get 15% discount on your first order with us
Use the following coupon "FIRST15"
ORDER NOW

Marketing and Research Problems

Identify and describe in detail the fundamental source of the marketing problem or opportunity, decision problems arising from the marketing problem or opportunity, and possible research problems for each of the three scenarios (a, b, and c) under Applications & Problems #4 p. 47.

The paper must be two to three pages in length and formatted according to APA style. You must use at least two scholarly resources other than the textbook to support your claims and sub-claims. ;

Need assignment help for this question?

If you need assistance with writing your essay, we are ready to help you!

OUR PROCESS

Order

Payment

Writing

Delivery

Why Choose Us: Cost-efficiency, Plagiarism free, Money Back Guarantee, On-time Delivery, Total Сonfidentiality, 24/7 Support, 100% originality

4. In each of the following situations, identify the fun- damental source of the marketing problem or oppor- tunity, a decision problem arising from the marketing problem or opportunity, and a possible research problem.

a. Cool Pool Supply is a manufacturer of swimming pool maintenance chemicals. Recently, a mal- function of the equipment that mixes anti-algae compound resulted in a batch of the product that not only inhibits algae growth but also causes the pool water to turn a beautiful shade of light blue.

b. The MBA director of a local college recently extended offers to 20 promising students. Only five offers were accepted. In the past, acceptance rates have averaged 90%. A survey of non- acceptors conducted by the director revealed that the primary reason students declined the offer

was their perception that the college’s course

requirements are too restrictive.” c. Chocoholic Candy Company has enjoyed great

success in its small regional market. Manage- ment attributes much of this success to Choco- holic’s unique distribution system, which ensures twice-weekly delivery of fresh product to retail outlets. The directors of the company have in- structed management to expand Chocoholic’s geographical market if it can be done without altering the twice-weekly delivery policy.

“Order a similar paper and get 15% discount on your first order with us
Use the following coupon
“FIRST15”

Order Now