Find a Web site that has an “About Us” section or a “Press Release” section.
Find a Web site that has an “About Us” section or a “Press Release” section. ;
Write a three to four (3-4) page paper addressing the following:
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1. ; Identify the Web site, the sender, and perceived receiver.
2. ; Analyze the integrated business communication.
3. ; Assess the media richness of the section.
4. ; Describe how the message is framed.
5. ; Identify opinion leaders.
6. ; Make recommendations for improving word choice.