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Essay questions – Week 5- 217Chpt.11&12

Your response to each question should be at least one page with a maximum of two pages. There are a total of 2 questions. Use a size 12 font with double spaced and a maximum margin of 1″. Responses must be grammatically correct and free of errors to earn maximum points. No plagarium, the Professor will check. Original work only.

1. ; Use the print ad below and explain how the layout choices, such as size and placement of images and the use of color, affect the delivery of its message. ;

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Attach the link to the essay in the reference section.

http://www.iphonehacks.com/2014/04/apple-takes-dig-samsung-new-environmental-print-ad.html

2. ; Producing broadcast commercials is even more complex than creating a print ad. Peruse the Web sites below of some broadcast production related organizations. Then answer the questions that follow.

a. ; Digital Hollywood – www.digitalhollywood.com

b. ; Directors Guild of America – www.dga.org

c. ; Screen Actors Guild (SAG) – www.sag.org

You must answer each website with the following questions.

* ; What type of production related company or organization is it? What are the scope and size of its operations?

* ; What kind of broadcast production activities does the company specialized in? Are these typically pre-production, production or post-production activities?

* What benefit does the company or organization provide the advertising community?

* What impresses you most about this organization and its work? Least? Why?

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