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DayOne Case Study Analysis

DayOne Case Study Analysis

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Case studies are a great way to apply your new knowledge to a real world situation. ; This week you will read and interpret the DayOnce case study located in your textbook.

; Chapter Nine Case Study: DayOne (Entrepreneurship 3rd Ed; Bygrave & Zacharakis; pages 360 – 377).

Write a 2-3 page paper.

Address the following in your paper:

; What more can the members of the DayOne team do to build credibility and improve their chances of securing the capital they need to implement the business plan?

; What other options might be considered for raising the funds needed to move the company ahead?

; Imagine Andrew approached you as a potential investor. ; Has DayOne proven the model yet? ; What are your concerns? Would you invest?

Include a title page. ; Write in 3rd person. ; If you include references only one ;reference may be from the internet (not Wikipedia). ;The other ;references must be from the Grantham University online library. ; Please adhere to the Publication Manual of the American ;Psychological Association (APA), (6th ed., 2nd printing) when writing and submitting assignments and papers. ;

Grading Criteria Assignments

Maximum Points

Meets or exceeds established assignment criteria


Demonstrates an understanding of lesson concepts


Clearly presents well-reasoned ideas and concepts


Uses proper mechanics, punctuation, sentence structure, spelling, and APA formatting




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