Case Study
Tyco
Read the case study: Tyco from the end of chapter 11 in your text. ; Answer the following questions in a three page APA style paper; include outside sources to support your answers.
; a. ;Describe how the turnaround team may have used Gerard and Teurfs’ transformation skills to overcome the frustration of employees.
; b. ;Tyco used vignettes to communicate changes in ethical behavior. ; Write a vignette that could be used by Tyco to assist in overcoming ;
; the cultural change barriers that companies like Tyco faced. What international issues might need to be taken into account in writing ;
; these vignettes?
; c. ;Using Ford and Ford’s four types of change conversations, describe how Tyco would go through the process of communicating ;
;change to its staff.
;d. ;Imagine that you were CEO of Tyco when the former CEO was still on trial for fraud. You are trying to rebuild the company’s corporate ;
; reputation. ; Write a script for your address to the shareholders after 18 months in the position. Pay attention to the appropriate use of ;
; metaphors in your “change conversation” to this group.
; e. ;What issues emerge in this case in terms of communicating change with the outside world?
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